You know what my father used to say? “Being with a client is like being in a marriage. Sometimes you get into it for the wrong reasons, and eventually they hit you in the face.” – Roger Sterling Dealing with clients really is like dating. It’s so easy to get overly involved with them and [...]
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Sometimes it’s not them, it’s you. Sometimes it is them. Sometimes it’s because you feel taken for granted, and sometimes it’s because they feel neglected. And sometimes, there’s someone else. No matter how it goes down, all good things must come to an end. And whether it went down in flames, with a fizzle, or [...]
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It’s a question that I’ve tweeted. Because aside from the obvious, Donald Draper is an stand-up ad-man. He is honest with his clients and always puts their needs first. Now, imagine you have to choose between two clients to sign. Suppose there’s a conflict of interest. Let’s call them Eddy and Jack. You met Eddy [...]
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