Comments on: Social Media in a Recession http://www.gypsybandito.com/social-media-in-a-recession/ The wandering thoughts of a digital nomad... Thu, 02 Feb 2012 20:20:02 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: CT Moore http://www.gypsybandito.com/social-media-in-a-recession/comment-page-1/#comment-7604 CT Moore Wed, 29 Oct 2008 14:09:48 +0000 http://gypsybandito.com/social-media-in-a-recession/#comment-7604 @Chris Herbert, you're absolutely right about marketing's goal (generate awareness, demand and then revenue). I just think that given the recession's squeeze, there's less room for marketing initiatives that are hard to quantify, and social media is one of those initiatives. To use your words, there is less room for experimentation in a recession. @Just Me, your anonymity makes you a douche-bag, but because your provided a fake email address, you won't even know that I said that, will you? @Chris Herbert, you’re absolutely right about marketing’s goal (generate awareness, demand and then revenue). I just think that given the recession’s squeeze, there’s less room for marketing initiatives that are hard to quantify, and social media is one of those initiatives. To use your words, there is less room for experimentation in a recession.

@Just Me, your anonymity makes you a douche-bag, but because your provided a fake email address, you won’t even know that I said that, will you?

]]> By: Just Me http://www.gypsybandito.com/social-media-in-a-recession/comment-page-1/#comment-7599 Just Me Tue, 28 Oct 2008 23:13:00 +0000 http://gypsybandito.com/social-media-in-a-recession/#comment-7599 Dude, Have another beer and go back to sleep. You have no clue, do you? Dude,

Have another beer and go back to sleep.
You have no clue, do you?

]]> By: Chris Herbert http://www.gypsybandito.com/social-media-in-a-recession/comment-page-1/#comment-7597 Chris Herbert Tue, 28 Oct 2008 22:06:58 +0000 http://gypsybandito.com/social-media-in-a-recession/#comment-7597 This applies to marketing in general. If marketing doesn't generate awareness, demand and then revenue it doesn't matter what you do. It is too early to tell whether social media will amount to a hill of "beans" or not. Keep experimenting but don't take your eye's off generating revenue and being relevant to your customers. Use social media to interact with customers and learn why they buy from you. This applies to marketing in general. If marketing doesn’t generate awareness, demand and then revenue it doesn’t matter what you do. It is too early to tell whether social media will amount to a hill of “beans” or not. Keep experimenting but don’t take your eye’s off generating revenue and being relevant to your customers. Use social media to interact with customers and learn why they buy from you.

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