{ 3 comments… read them below or add one }

Michael Gold December 18, 2009 at 6:04 pm

CT- Like any relationship, I think the client relationship comes down to managing expectations and perception. Good communications and positive experiences should yield a mutually beneficial relationship that can lead to happily ever after.

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Orchid Box Italia December 30, 2009 at 11:05 am

I agree with Michael above – particularly as we have seen client relationships and referrals bring over half our business over the last year – word of mouth is still underrated in the internet world.

I don’t quite agree with the maxim the “customer is always right”, but it’s certainly true that you should always try and help your clients out with any problems, even if they are self created. At the end of the day – if you do a good job, word will be spread; likewise with a bad or simply lazy job.

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Carico December 30, 2009 at 3:16 pm

I never really thought of it that way but you are right. It is like entering into a relationship with ups and downs and communication problems. Great article!

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