In another life, I did this project called Four Questions (YouTube link, site now down) that entailed a slew of video interviews with all kinds of interesting folks that I met. Well, I met James Whatley in Helsinki in 2008, and tried to interview him them, but my camera died. But last week, I got [...]
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This is an interview with Chris Hill, the President and CEO of FundScrip, a company that helps non-profits raise money by obeying the 13th Law of Power: When Asking for Help, Appeal to People’s Self-Interest, Never to their Mercy or Gratitude. Basically, FundScrip helps these non-profits raise money by selling gift cards — instead of [...]
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I’ve been in SEM in some form or another for about 5 years now, and there’s always been this guy how SEM peeps have a love-hate relationship with. His name is Matt Cutts, and he’s the head of Google’s Webspam Team. You see, SEMs love him because he drops subtle hints on how Google might [...]
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This is an interview I shot with Mitch back in September while I was at Podcamp Montreal. We discussed his recent book, Six Pixels of Separation, and how in it, he explores how social media has really changed the way business is done. Incidentally, Mitch is also giving away a few freebies to anyone who [...]
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