From the category archives:
March 13, 2010 · 0 comments
Disclosure: NVI is currently working with FlightCentre.ca on, and although I am not involved in the project, I am an NVI employee.
This is the second half of my interview with Gregg Tilston from Podcamp Toronto 2010. Gregg is the man in charge of SEO & Social Media at FlightCentre.ca, and in this clip, he discusses [...]
{ 0 comments }
February 3, 2010 · 2 comments
The annual Edelman Trust Barometer is out, and tech journalist Tom Foreski did some digging into the findings. As Tom points out, the news isn’t good for PR agencies, “social media experts,” citizen journalists, or media companies of any kind:
Trust in information from friends and peers, “people like me,” dropped by 20 points, from [...]
{ 2 comments }
January 28, 2010 · 2 comments
The really great thing about online communities is that they let us connect with like-minded people along the lines of share common interests. But what good are those connections if you can’t ever leverage them? After all, like the old saying goes: “It’s not what you know, it’s who you know.”
But how do you go [...]
{ 2 comments }
January 15, 2010 · 2 comments
About a month ago, I wrote a piece on Revenews.com about diversifying your online ad budget. Well, a few weeks later, Wade Sisson invited me to discuss online ad budget diversification on Affiliate Marketing Insider on WebMaterRadio.FM.
The episode is called Savvy Advertising Budget Planning got 2010, and we chatted about social media ad networks, as [...]
{ 2 comments }
January 12, 2010 · 1 comment
Let me tell you a story: Recently, a friend of mine told me how he needed help moving a sofa. There was someone who he knew online, and their relationship had spilled over into the real world because they lived nearby one another. But he couldn’t muster the nerve to ask for a hand because [...]
{ 1 comment }
November 16, 2009 · 0 comments
I’ve known Julien for a while. I wouldn’t say we are best buddies, but the first time we got drunk together was back in 2007 (I think), and he recently showed up at one of my botched “get togethers.”
Anyway, as every blogger and their dog know, Julien recently co-authored a book with Chris Brogan called [...]
{ 0 comments }
November 6, 2009 · 1 comment
Imagine what the world of advertising or public relations would be like if TV disappeared tomorrow… You see, both of these industries (along with marketing and branding) use every medium available to them to get their message across.
Well, the internet is just another medium. But while it’s just another medium, it’s also distinct from other [...]
{ 1 comment }
Get smart with the Thesis WordPress Theme from DIYthemes.